School of Arts & Sciences
The Bachelor of Science Program in Mass Communication enables students to reach their full potential through guidance, instruction and learning experiences in preparation for graduate studies and/or careers in communications and related fields. Our award-winning student media allows students to prepare for careers in, but not limited to, radio, television, newspaper, magazines, public relations, advertising, church media, corporate or government communication and politics.
Graduates within our program are able to gather information, process information and create accurate messages for mass audiences.
Past graduates are currently employed in the broadcasting industry, newspaper industry, as public relations professionals, college instructors, lawyers, ministers, public speakers, and a variety of other careers.
Starting during the freshman year, students have the opportunity to gain hands-on experience through working with campus media.
Award-winning campus media includes Northwestern News, KNSU Ranger Radio, NWTV Channel 7 & RangerPulse.com.
Careers for Degree
What Can I Do with a Mass Communication Degree?
Student Learning Outcomes
The following are the Student Learning Outcomes (SLO) assessed for the mass communication program:
SLO 1: Students will follow professional media standards to create effective audio productions for publication or distribution.
SLO 2: Students will follow professional media standards to create effective video productions for publication or distribution.
SLO 3: Students will follow professional media standards to create media writing projects for publication or distribution.
SLO 4: Students will follow professional media standards to create effective visual design elements.
SLO 5: Students will follow professional media standards to create effective strategic communication projects.
SLO 6: Students will apply strategies for effective intercultural communication in an interconnected global society.
SLO 7: Students will apply skills for effective review and analysis of research pertaining to the discipline of mass communication.