
School of Arts & Sciences
Mass Communication
The Bachelor of Science Program in Mass Communication enables students to reach their full potential through guidance, instruction and learning experiences in preparation for graduate studies and/or careers in communications and related fields. Our award-winning student media allows students to prepare for careers in, but not limited to, radio, television, newspaper, magazines, public relations, advertising, church media, corporate or government communication and politics.
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Graduates within our program are able to gather information, process information and create accurate messages for mass audiences.
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Past graduates are currently employed in the broadcasting industry, newspaper industry, as public relations professionals, college instructors, lawyers, ministers, public speakers, and a variety of other careers.
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Starting during the freshman year, students have the opportunity to gain hands-on experience through working with campus media.
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Award-winning campus media includes Northwestern News, KNSU Ranger Radio, NWTV Channel 7 & RangerPulse.com.
Student Media & Clubs
- KNSU Radio
- Northwestern News
- NWTV7
- RangerPulse
- Oklahoma Broadcast Education Association
- Oklahoma Collegiate Media Association
- Society of Professional Journalists
Careers for Degree
What Can I Do with a Mass Communication Degree?
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Student Learning Outcomes
The following are the Student Learning Outcomes (SLO) assessed for the mass communication program:
SLO 1: Students will follow professional media standards to create effective audio productions for publication or distribution.
SLO 2: Students will follow professional media standards to create effective video productions for publication or distribution.
SLO 3: Students will follow professional media standards to create media writing projects for publication or distribution.
SLO 4: Students will follow professional media standards to create effective visual design elements.
SLO 5: Students will follow professional media standards to create effective strategic communication projects.
SLO 6: Students will apply strategies for effective intercultural communication in an interconnected global society.
SLO 7: Students will apply skills for effective review and analysis of research pertaining to the discipline of mass communication.