School of Arts & Sciences
The Bachelor of Science Program in Mass Communication enables students to reach their full potential through guidance, instruction and learning experiences in preparation for graduate studies and/or careers in communications and related fields. Our award-winning student media allows students to prepare for careers in, but not limited to radio, television, newspaper, magazines, public relations, advertising, church media, corporate or government communication and politics.
Graduates within our program are able to gather information, process information and create accurate messages for mass audiences.
Past graduates are currently employed in the broadcasting industry, newspaper industry, as public relations professionals, college instructors, lawyers, ministers, public speakers, and a variety of other careers.
Starting during a student's freshman year they have the oppurtunity to gain hands-on experience through working with campus media.
Award winning campus media which includes: Northwestern News, KNSU Ranger Radio, NWTV Channel 7 & RangerPulse.com.
Scholarship opportunities are available for students of the Communication Department. Students who are active in our mass communication program may apply for program-specific scholarships. In addition, honor and memorial scholarships are awarded to the program’s outstanding students each academic year.
All incoming freshmen or transfers are encouraged to fill out the Scholarship Application for Freshmen and Transfers, which should be submitted along with the Application for Admission to the University. The incoming freshman deadline is May 15, while the transfer student deadline is July 15.
Current students have until March 15 for academic scholarships and February 15 for departmental scholarships. Please use the Continuing Student Scholarship Application.
For departmental scholarships you will need to fill out both the Continuing Student form and one provided by the department chair.
For more information, please visit Scholarships.
A list of the scholarships available in the Communication Department include:
Phil Noah Scholarship:
This scholarship was established in memory of Northwestern alumnus Phil Noah following his death in 1983.It was established by members of his family and numerous other sources. Noah, recognized at one time with an Outstanding Alumnus Award, was a distinguished business leader until his retirement in 1972. The goal of this award is to provide encouragement for students pursuing academic training in the fields of mass communication and public relations. To be eligible for this award, a student must be a junior studying mass communication at Northwestern and must have earned at least a 3.5 cumulative grade point average (based on 4.0 scale). Areas considered in the selection process are academic merit, leadership, dedication, and future goals.
The Wayne Lane Scholarship:
This scholarship was established in 1998 to honor more than 28 years of service to Northwestern by Wayne Lane. Lane’s work led to the development of our mass communication program. This scholarship is awarded to mass communication students who demonstrate personal integrity, dedication to the journalism profession, and outstanding performance in the classroom. To be eligible for this award, the student must be a mass communication major who has earned at least 61 credit hours with at least a 3.0 cumulative grade point average (based on a 4.0 scale). The recipient must demonstrate a record of successful participation and a commitment to continued participation on staff of at least one of the campus media outlets.
The Todd Wesley Dayton Memorial Scholarship:
This scholarship was established in 2001 in honor of Todd Wesley Dayton by his family and friends. Memorial contributions also were given in honor of Todd after the death of his grandfather, Leo Dayton. Todd graduated from Pond Creek-Hunter High School in 1991. In 1996, he graduated from Northwestern with a bachelor's degree in the area of mass communication. Upon graduation from Northwestern, Todd began working as a computer network specialist. On June 3, 2000, Todd passed away from injuries sustained in a two-vehicle accident. The purpose of this scholarship is to provide financial assistance to a continuing student majoring in mass communication. To be eligible for this award, the student must be a Northwestern junior or senior with at least a 2.5 cumulative grade point average (based on a 4.0 scale). Preference is given to applicants from the Pond Creek-Hunter area when applicable.
Larry Hammer Mass Communication Scholarship:
This scholarship was established in honor of Larry Hammer in 2004 by his family and friends. Northwestern presented Hammer with an honorary degree in recognition of his “distinct public service” to the University and all of Northwest Oklahoma. The purpose of this scholarship is to provide financial assistance to an upperclassman majoring in mass communication at Northwestern. To be eligible for this award, a student must have completed at least 61 credit hours and must have earned at least a 2.5 cumulative grade point average (based on a 4.0 scale). Preference is given to applicants who are residents of the northwestern part of Oklahoma.
Noel & Ruth Taylor and E.M. Barker Scholarship:
This scholarship was established in 2007 in honor of the parents of Jim and Patty Barker to recognize their dedication in the fields of education and mass communication. This scholarship is awarded to a junior or a senior attending the Northwestern-Alva campus who as earned at least a 2.5 cumulative grade point average (based on a 4.0 scale). This award is shared by the education and mass communication programs. The recipient of this award must be an education major (on even years) and a mass communication major (on odd years).
The Dean Linder Broadcast Scholarship:
This scholarship was established in honor of Judge Dean Linder. The initial award was presented in 2013. Linder, the radio "Voice of the Rangers" for 28 years (1962-1990), was inducted into Northwestern’s Sports Hall of Fame in 1998. To be eligible for this award, a student must be a mass communication major who has earned at least a 2.5 cumulative grade point average (based on a 4.0 scale).
Case Family Scholarship:
These scholarships are available to incoming freshmen and continuing students who are active in the mass communication program, campus media, and the University’s chapters of the Society of Professional Journalists (SPJ) and/or Oklahoma Broadcast Education Association (OBEA).
Careers for Degree
What Can I Do with a Mass Communication Degree?
Student Learning Outcomes
The following are the six Student Learning Outcomes (SLO) assessed for the mass communication program:
SLO 1: Students will follow professional media standards to create effective audio productions for publication or distribution.
SLO 2: Students will follow professional media standards to create effective video productions for publication or distribution.
SLO 3: Students will follow professional media standards to create media writing projects for publication or distribution.
SLO 4: Students will follow professional media standards to create effective visual design elements.
SLO 5: Students will follow professional media standards to create effective strategic communication projects.
SLO 6: Students will apply strategies for effective intercultural communication in an interconnected global society.