+MCOM 2123 Mass Communications
An introduction to the communications process; a brief survey of the uses of the primary means of mass communications; consideration of the roles of the newspaper, television, radio, magazines, books, movies, recordings and the Internet in social, technological, political, and economic developments.

+MCOM 2222 Publication Design and Production
Organizing, planning, designing and laying out publications for mass media and public relations.

+MCOM 2341 Print Media Practicum
Participating in the production of a journalistic publication. Individual work fitted to needs and interests of the student. Course may be repeated for maximum of four credit hours. Pre: 2113

+MCOM 2653 Introduction to Broadcasting
Survey of the field of broadcasting. Content will focus on broadcasting’s history, technology, regulation, business and creative practice, and career opportunities. (Cross listed – SPCH 2653)

MCOM 3033 Principles of Advertising
 A study of the various media of advertising in connection with the distribution of goods and services. (Cross listed – GBUS 3033) Pre: Marketing 3043 or permission of instructor.

MCOM 3043 Principles of Marketing
A survey of the nature, scope, and economic importance of marketing. Analysis of marketing functions, institutions, pricing, demand creation, costs, and marketing legislation. (Cross listed – GBUS 3043)

MCOM 3103 News Editing
Theory and practice of editing copy, writing headlines, and making up the pages of the newspaper. Pre: MC 2113 and six hours of English.

+MCOM 3212 Business and Professional Speech
A study of four common types of speech communication: person to person talk; interviewing; group interaction; and public speaking. Emphasis will be placed on specific principles and methods by which a person can function in each of the previously stated forms of communication. The course is directly related to communication as a life process in business, industry, and the professions. (Cross listed – SPCH 3212 & GBUS 3212)

+MCOM 3222 Feature Writing
Planning, researching, and writing articles in feature story formats. Pre: MC 2113 and six hours of English.

+MCOM 3242 Editorial Writing
The reading of contemporary essays, books, etc., and the writing of editorial and critical articles. Pre: MC 2113 and six hours of English.

MCOM 3302 Sports Reporting
Examines and applies journalistic and performance techniques to reporting sports in print and broadcast outlets. Pre: MC 2113 and six hours of English.

MCOM 3402 Introduction to Radio Production
Techniques of analog radio production. Operation of all studio and field equipment and serving in all capacities involved in the production of programs for training and for airing over the university's radio broadcast facilities. (Cross listed – SPCH 3402).

+MCOM 3463 Introduction to Public Relations
A study of the roles of public relations practitioners; principles of public relations; approaches and devices used by public relations personnel; relations with mass media. For Majors Only. Pre: 2113

MCOM 3502 Introduction to Television Production
Techniques of television production. Operation of all studio and field equipment and serving in all capacities involved in the production of programs for training and for airing over the university's cable television facilities. (Cross listed – SPCH 3502).

MCOM 3521 Public Relations Practicum
Involvement in public relations projects with actual organizations, businesses, institutions, or agencies. (Pre: MC3463; Student may enroll twice in this course.)

+MCOM 3623 Basic Photography
A technical course including the basic care of the 35-millimeter single-lens reflex camera and lenses, films and filters; also includes fundamentals of black and white darkroom procedure; and film processing.

MCOM 3801 Radio Practicum
Participation in operating the university radio station. Regular air shifts required. May be taken four times for credit. Pre: MC 3402 or permission of instructor. (Cross listed - SPCH 3801)

MCOM 3812 Photo Journalism
Study of the photography techniques used by journalists to create pictures that tell stories for use in the mass media. (Pre: MC 3623 or permission of instructor)

MCOM 3823 Broadcast Writing
Writing of continuity for radio and television, including news, sports, documentaries, interview, commercial copy, and other types of scripts. Students will write for both the university radio station and in the local cable television. Pre: MC 2113 and six hours of English

MCOM 3901 Television Practicum
Participation in operating the university television station. May be taken four times for credit. Pre: MC3502 or permission of instructor. (Cross listed – SPCH 3901).

MCOM 4102 Desktop Publishing
Practical study of computer software used in the production of print publications. Emphasis is also placed on the legal and ethical considerations of desktop publication.

MCOM 4123 Advanced Public Relations
A continuation of the study of specific public relations problems and opportunities; creation of instruments for public relations purposes; and research for public relations.

MCOM 4202 Broadcast Announcing
A practical course designed to provide experience in all types of radio and television announcing. Preparation, performance and evaluation of announcing tasks will be emphasized. (Cross listed – SPCH 4202).

MCOM 4212 Mass Communication Law & Ethics
A study of legal principles that affect the mass media and the ethical considerations of media practitioners.

MCOM 4302 Broadcast Promotions/Sales
Survey of sales and promotion functions within the broadcast industries. Promotion and sales management, techniques, planning, and ethical standards will be emphasized.

MCOM 4312 Media Buying and Selling
A study of basic audience research, ratings and programming strategies used in mass media.

MCOM 4402 Advanced Radio Production
Continuation of MC 3402; Emphasis on techniques of digital radio production. Operation of all studio and field equipment and serving in all capacities involved in the production of programs for training and for airing over the university's radio broadcast facilities. Pre: MC 3402 or permission of instructor. (Cross listed – SPCH 4402).

MCOM 4422 Advanced Television Production
Continuation of MC 3502; Techniques of television production. Operation of all studio and field equipment and serving in all capacities involved in the production of programs for training and for airing over the university's cable television facilities. Pre: MC 3502 or permission of instructor. (Cross listed – SPCH 4402).

MCOM 4442 Mass Media Internship
Participate in work activities at a newspaper, television station, radio station, ad agency or public relations firm.

MCOM 4623 Intermediate Photography
A course designed to extend the student’s technical competence and visual literacy through the medium of color photography. Pre: MC 3623 or permission of the instructor.

SCOm 1113 Introduction to Speech Communication An introduction to communication elements applied to practical communication situations providing experience in preparation, delivery, and evaluation of oral presentation.

SCOM 1014 American Sign Language An introduction to American Sign Language including the building of receptive and expressive skills in authentic situations; an introduction to the culture of the Deaf.

SCOM 1321 Forensics Competition Training for and participation in competitive intercollegiate speech activities such as debate, platform speeches, and oral interpretation. Includes three classroom hours a week plus laboratory hours including competition and tournament organization.  May be repeated for credit.

SCOM 2313 Argumentation & Advocacy  A study of the nature of argumentative controversy; variables of form, method, and ethics; analysis of argumentative rhetorical works. Prerequisite:  SCOM1113

SCOM 2653 Introduction to Broadcasting Survey of the field of broadcasting. Content will focus on broadcasting history, technology, regulation, business and creative practice, and career opportunities. (Cross listed – MCOM 2653)

SCOM 2753 Voice & Phonetics A study of the voice mechanism, the International Phonetic Alphabet and its application in the correction of individual speech sounds; An introduction to breath and volume support and practical vocal exercises.

SCOM 3753 Anatomy & Physiology of the Speech Mechanism A study of the anatomy and physiology of the vocal mechanism. Emphasis is placed on the function of muscles in breathing and in the production of speech.  Offered on an as needed basis.

SCOM 3113 Advanced Speech Communication A continuation of SCOM 1113; a study of communication elements with practical application in oral presentations.  Emphasis will be placed on audience analysis, extemporaneous speaking, and persuasive speaking.

SCOM 3213 Oral Communication for Business Professionals A study of specific communication principles and methods for application in business and professional settings. Emphasis will be placed on management styles, communication techniques and organizational communication.

SCOM 3613 Small Group Communication A study of small group dynamics designed to develop leadership techniques and to facilitate decision making in various group settings.

SCOM 3903 Introduction to Audiology A study of the anatomy of the ear, the physics of sound, hearing, testing in the public schools, and pure tone audiometry. Contains discussions of teaching the acoustically impaired child, the pathologies of hearing, and the nature and function of hearing aids.  Offered on an as needed basis.

SCOM 3913 Language & Speech Development A study of the developmental processes in the acquisition of speech and language, factors which influence this development, and methods of measuring speech and language skills.

SCOM 4013 Oral Interpretation A study of the principles and techniques involved in the oral interpretation of prose, poetry, and dramatic literature.

SCOM 4733 Communication Disorders A survey of speech, language, and hearing disorders; their identification and treatment; and the roles of various professionals in the total habilitation/rehabilitation process.

SCOM 4843 Speech & Theatre Methods Creation and analysis of learning experiences and environments to support individual differences in students by enhancing self-motivation and positive interaction within the classroom. Creation, presentation, and analysis of curriculum.

TCOM 1413 Make-up & Costume Design A study of the theory of costume design and construction in relation to the unified stage production; theory and practice in makeup design- including basic makeup, use of crêpe hair and simple prosthetics. Prerequisite-Permission of instructor.

TCOM 1441 Theatre Lab Areas covered are use of stage tools, basic stagecraft, elementary painting techniques and beginning elements of lighting.  Credit earned in a technical project under faculty/staff supervision in support of university productions and/or participation as a performer in a university production.  A minimum of 75 supervised production hours must be obtained. (May be repeated for credit.)

TCOM 2413 Theatre Appreciation An introductory study of theatre as an art form. Introduction to play analysis, character analysis, interpretation, the artists and their contributions to the creation of theatre.  Laboratory hours required in addition to course work.

TCOM 2423 History of Theatre A study of the development of the theatre and drama from the beginning of civilization to the 16^th century. Particular attention is given to selected dramatic texts and their social and cultural contexts, and to the dynamic interaction and changing relationship between performance, audience and society as this is influenced by the advent of actors, playwrights, designers, and directors, and by the changes in theatre architecture.

TCOM 3423 Principles of Directing Study of script analysis and the principles, methods, and techniques of directing. Student directs class assignments.

TCOM 3453 Scene and Lighting Design Study of characters and dialogue from selected plays, with practice reading.  Fundamental techniques of the acting process. Exploration of the actor’s imagination and the nature of acting, embracing training concepts of ease, honesty, sense memory and concentration. Participation in annual children’s theatre show production required.

TCOM 3713 Principles of Acting Study of characters and dialogue from selected plays, with practice reading.  Fundamental techniques of the acting process. Exploration of the actor’s imagination and the nature of acting, embracing training concepts of ease, honesty, sense memory and concentration. Participation in annual children’s theatre show production required.

TCOM 3862 Children's Theatre Organizing, teaching and directing creative dramatics for children ages 5-12. (Offered summer only.)

TCOM 4433 Dramatic World Literature This course is designed to establish a firm foundation in dramatic literature. Reading and analyzing plays from many different periods.

TCOM 4443 Senior Performance A student will plan, prepare, organize and present a one-act play. The program must demonstrate knowledge and performance skills in makeup-costume design, acting, directing, and scene and lighting design. Play choice and production style must be approved by all Speech and Theatre Program Faculty. Lecture will include advanced directing/ performance concepts, preparation of portfolio and resume, job and graduate placement techniques.

Prescribed Electives

GBUS 1013 Introduction to Business
Introductory course for students of economics and business administration; survey of basic principles, forms, and practices involved in administration of a business firm. Offered Fall and Spring.

+GBUS 3033 Business Communications
The essential qualities of business writing; composition of all types of business letters. Pre: Keyboarding 2403 , or equal proficiency. Offered Fall and Spring.

GBUS 3063 Principles of Management
A systems approach to the study of business management with special emphasis on planning, organizing, directing, and controlling. Offered Fall and Spring.

GBUS 3412 Consumer Psychology
Marketing designs will be studied from the view points of the consumer. Special topics will be the effects of advertising and selling procedures. Offered Spring of even-numbered years.

GBUS 4043 Salesmanship
A course dealing with the principles of selling merchandise. Methods of approaching prospects and demonstrating goods. Use of appeals, etc. Offered Spring only.

GBUS 4413 Management Information Systems
A study of decision support systems available to managers. Includes the study of design and operation of a computer information system, data bases, interactive languages, software, and management information theory. Strong emphasis is placed on the computer as a tool for MIS. Pre: Introduction computing 1003, Principles of Management 3063. Offered Fall and Spring.

+ENGL 3513 Technical Writing
A survey of the writing, research, and documentation techniques commonly used in technical and scientific fields with emphasis on the research report.

+ENGL 4113 Creative Writing
The course offers instruction in the various types of creative writing and provides opportunity for student writing in these areas. On sufficient demand.

PSYC 3163 Motivation
Principles of motivation, the underlying causes of behavior are investigated through theory and research in human and animal motivation.

+ Denotes liberal arts-science courses